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From the latter half of 1999, our group began to put brand strategy
into practice. With great effort, "Artall" has been a well-known
brand throughout the world. "Artall" was titled as one of
Provincial Famous Brands of Jiangsu in 2000 and then in 2001, MOFTEC
listed "Artall" as greatly supported and promoted name brand
of export commodities. Moreover, focused on arts and crafts delicacies,
"Artall" brand has been developed influentially in real
estate, information industry, property management, ect.. Appraised
by authority, intangible asset of "Artall" name band reached
390 million in 2000. |
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